Amongst all Accessories shops tracked, Hespera Jewelry Co. is in the 60th percentile for Average Price of Goods Sold and
53rd percentile for Median Price of Goods Sold.Price of Goods Sold (POGS) is the average or median price of all units sold during a given week. It is important to note, POGS is not the same as the Average Order Value (AOV), which is the average amount spent per order.